Three global locations, three concepts, three months. We worked closely with creator, Karl Shakur to produce native social content for Canon USA, highlighting three hero products. With an ambitious creative in mind, we became scrappy and resourceful.

Take a look at what we were able to create with a tight budget, a small in house crew, and tons of ambition.

I wore many hats on this production. I played the role of production manager, stylist, assistant art director, hair and makeup artist, and much more! I learnt to be limber and scrappy in my work, and was able to play any role asked of me.